Fluidscapes Careers
Exec. Digital Marketing Executive
1
Position
1
Experience
Fluidscapes Consultants is an IT & management servicing company that is engaged in providing a plethora of solutions using the ever-expanding gamut of digital technology. Incorporated in 2017, Fluidscapes has achieved remarkable milestones, emerging as a leader in its field with a dedicated team of over 300 employees and a portfolio of prestigious customers. We have Identified the following areas for our focused attention to climb further on the growth scale:
- Technology enabling: Efficiency optimization of organizations via technology
- Web-development / UI/UX: Mobile and Web App development
- Digital marketing: End-to-end digital campaign handling
- Online Reputation Management
- On-Ground campaign outreach
- Inventory Management Services
- Financial Management Services
Going with our commitment to providing innovative solutions to our customers in a time-bound manner, our HR practices offer the best employee experiences and ensure picking deserving candidates for employment based on skill, creativity, agility and integrity.
We are not stereotyped in our recruitment process but are open to people with experiences in other fields or even with no experience. Anyone with talent and an appetite to learn will have ample growth opportunities at fluidscapes.
Job Description:
- Candidate should have strong social media (paid as well as organic marketing) and Google Ads experience.
- Social Media Requirement:
- Should have managed multiple social media account (paid marketing) at a time.
- Should have managed paid campaigns in the range 1- 5 Lacs per month minimum.
- Should have intrinsic knowledge of the inner workings of the social media marketing tools (native, organic and paid).
- Should be well versed in generating reports for the campaigns handled
- Having exquisite knowledge of the KB of the social media platforms would be a plus.
- Deserving candidate should love reading and updating themselves with the latest changes in the digital media ecosystem.
- General Ads Requirement:
- Should have managed multiple client’s campaigns at a time.
- Should have managed paid campaigns in the range 2 -10 Lacs per month minimum.
- Should have intrinsic knowledge of the inner workings of Google Ads platform and their settings (text, display, YouTube).
- Should be well versed in generating reports for the campaigns handled
- Having intrinsic knowledge of Google KB would be a plus.
- Strategizing, targeting and setting up Google’s Text, Display and YouTube ads.
Job Requirement:
- Effectively manage all social media accounts and implement social media solutions for allocated clients (content calendaring, posting updates, creatives, responses and everything related to it).
- Respond and react to changes within social networks, changes in functionality, methods of engagement etc.
- Regularly track the performance of posts or Ads and derive insights to propose future strategy for all accounts.
- Monitor and present relevant data, trends, successes, exceptions etc.
- Improve SEO ranking using social media, writing blogs (multiple platforms), community forum engagement, connecting with bloggers, Google Analytics
- Ensure all activity supports wider online objectives including best practice backlink building, keyword utilization etc.
- Handling the Ads run for brands as per the budgets allocated by the client
- Demonstrate ROI on all digital marketing efforts for enhancing client partnerships requirements
- Proven Working experience of at least six months
- Demonstrable experience of leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Solid knowledge of social media paid marketing and optimization
- Experience in setting up and optimizing Facebook, Twitter, LinkedIn, Bing etc. campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate interested users/visitors.
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